Case Study Apple Inc. Essay - 1018 Words

Apple Inc. is a multinational technology company that was found in America and the headquarters are located in Cupertino, California. It makes designs, cultivates, and retails consumer computer electronics, software for computers, and provides online services. Its hardware goods include the iPhone (smartphone), the iPad (tablet computer), the Mac (personal computer), the iPod (portable media player or MP3 player), the Apple Watch (smartwatch), and the Apple TV (digital media player). Apple s software, available to consumers, encompasses the OS X and iOS (operating systems), iTunes (media player), Safari (web browser), and the iLife and iWork (creativity and productivity suites). It also has online services that includes the iTunes Store, the iOS App Store, Mac App Store, and iCloud. Steve Jobs, Steve Wozniak, and Ronald Wayne founded Apple was in 1976 in April. Their purpose was to cultivate and sell private computers. It became a corporation in 1977. It was called Apple Computer, Inc, and the name was changed to Apple Inc. in January 2007 to redirect its focus to customer electronics. Apple amalgamated with the Dow Jones Industrial Average in March 2015. Apple is the largest information technology company in the world if you measur by revenue. It is the world s largest technology company when measured in assets. Also, it is the world s second-largest mobile phone manufacturer. Apple grew into the first American business to have a value over $700 billion, and itShow MoreRelatedCase Study : Apple Inc.1349 Words   |  6 Pages Case Analysis: APPLE INC.: IPODS AND ITUNES Donna Martinelli TEXAS CHRISTIAN UNIVERSITY September 3, 2014 Table of Contents Executive Summary..................................................................................................3 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..3 Defining the Challenge...............................................................................................3 Analyzing the case data....................Read MoreCase Study : Apple Inc. Essay1422 Words   |  6 PagesCase Study: Apple Apple Inc. focuses on the design, manufacture, and marketing of personal computers, mobile phones, multimedia devices, and portable music players. Apple Inc. offers consumers manufactured goods under the brand names Apple Watch, iPhone, iPad, Mac, iPod, and Apple TV. Enhancing the customer experience through their proprietary software applications iOS, X, OS, and watchOS brands; and services across their Apple Pay and iCloud products (Forbes.com, 2016). Explored in detail, Apple’sRead MoreApple Inc. Case Study1494 Words   |  6 PagesApple Inc. Case Study TABLE OF CONTENTS COMPANY OVERVIEW General Description Historical Outline Industry Current Challenges Ethics and Responsibility STRATEGIC INFORMATION Mission Statement Competition SWOT Analysis HISTORICAL FINANCIAL ANALYSIS Historical Financial Information Competitive Financial Analysis Summary FUTURE PLANS Competitive Advantage Recent Performance Business Environment Recommendations Zackery Butler, Connor Daugherty, Stanashia Davis, Gabrielle Drohan, and Lauren SpearsRead MoreCase Study : Apple Inc.1971 Words   |  8 PagesCritical Essay Introduction Apple Inc. is a globally recognised pioneer in the tech industry. It is a corporation that designs, develops and sells electronic products such as tablets, computers and phones. Founded by Ronald Wayne, Steve Jobs and Steve Wozniak in 1976, it is a multinational corporation with headquarters in Cupertino, California. Tim Cook has been CEO since Jobs’ passing in 2011. Labour conditions Despite its global recognition and status, Apple Inc. has come under scrutiny in recentRead MoreCase Study : Apple Inc.2083 Words   |  9 PagesBackground This paper presents a case study of Apple Inc. Apple Inc. is a technology based corporation with emphasis on computer software and hardware (MAC and Apps), tablets (IPad), smart phones (IPhone), and mp3 plays, (ITouch). Apple Inc. has grown tremendously over the years and ever since 2001 has expanded its brand and retail stores to over 375 stores/outlets globally. The business has seventy two thousand eight hundred employees in thirty eight countries. Apple Inc. has truly become one of theRead MoreCase Study : Apple Inc. Essay6014 Words   |  25 PagesIntroduction On a daily basis we all encounter all forms of technology. There are several technological corporations in the current industry but one stands out†¦.Apple Inc. Apple Inc. is an international corporation, situated in Cupertino, California. The company designs, manufactures and markets consumer electronics and computer software products. Apple is well known for its hardware products such as Macintosh computers, the iPod, the iPhone and its innovative software such as the Mac OS X operating systemRead MoreCase Study : Apple Inc.1943 Words   |  8 Pages Apple Inc was incorporated in 1977 by Steve Wozniak and Steve Jobs. As a startup company Apple Inc went through several management changes and conflicts which caused the company to lose some of its competitive advantage against companies like Dell, Gateway and Microsoft. The company designs and manufactures various products in the computer and music industry. Apple being strictly a personal computer company decided to venture into marketing other products like the iPod, a digital music player, andRead MoreApple Inc Case Study851 Words   |  4 PagesApple inc. 1) Introduction Background and summary This article present the story of Steve Jobs and it’s Apple company through two aspects. From the company history perspective and the product industry perspective. On company history side: Apple was founded by two Steves. Apple board later fired Jobs and gradually went near bankruptcy. Till 1997, Apple brought back Jobs and became the most valuable company in the world in 2012. On the product industry side, Article dig into the fieldRead MoreCase Study : Apple Inc.1417 Words   |  6 Pageschanged the world with Apple Inc Company. Both of them was out of college, they were making so much money in the computer company Apple was started with introduction of computer I computer on April 1, 1976. Apple was incorporated January 3, 1977. The Apple II was introduced on April 16, 1977 at the first West Coast computer Faire. The Apple II was chosen to be the desktop platform for the ground breaking use call spreadsheet program. He was created a business market for the Apple II and gave home usersRead MoreCase Study : Apple Inc.1732 Words   |  7 PagesApple Inc. is a California based company that was incorporated in 1977. According to University of Oregon Investment Group, â€Å"Apple operates out of 8 different segments: Desktops, Portables, iPod, iPhone, iPad, other music related products and services, peripherals and other hardware, software, service and oth er sales† (2012). According to the company’s 2013 10-K, â€Å"Apple sells its products worldwide through its retail stores, online stores, and direct sales force, as well as through third-party cellular

Marketing Plan for Ice Cream - 4529 Words

MKT 700 | marketing plan for vavavoom ice cream shop | PREPARED FOR : DR FAIZAH BT ABD RAHIMPREPARED BY : NOR ISMAWARNI BT ISMAIL (2010130259) | 1.0 EXECUTIVE SUMMARY The purpose of this marketing plan is to outline the parameters under which the idea of producing and marketing Vavavoom ice cream in the industry. Vavavoom ice cream is a new invented product that gives benefits to society. An evaluation will be made for Vavavoom Ice Cream Shop. The evaluation will incorporate a substantial amount of factors and various criteria, pertinent to the organizational assessment. An external analysis and appraisal of current and future market segments will also be included. The present segmentation approach will be analysed and future†¦show more content†¦* Healthy Female Reproductive System Kacip Fatimah is traditionally used to maintain a healthy female reproductive system, to help tighten and lubricate, and to enhance sexual function. Oak Gall is rich in antioxidants and is traditionally used as postpartum care to tighten the reproductive system. * Ease Menopausal Smptoms Kacip Fatimah is rich in phytoestrogen and isoflavones, that may ease menopausal symptoms. 1.1.3. Manjakani benefits: * Be Young – The anti-oxidants in manjakani reduce the process of aging * Diabetes Prevention – Gallic Acid can help in preventing diabetes and asthma. * Healing tissues in vagina – Tannins in manjakani has the properties of tightening the vagina muscle and helps reverse loss of elasticity caused by ageing, hormonal changes and childbirth. * Healing external tissues – Astringent in manjakani also aids in healing external tissue damage after childbirth. * Firmer and smoother skins – Astringent in manjakani help for a smoother skin and also prevent acne. * Breast treatment – Due to elasticity properties in manjakani in treating muscles, therefore the habit of consuming manjakani can help improve the breast elasticity. * Teeth and bones – Calcium in manjakaniShow MoreRelatedIce Cream Marketing Plan3884 Words   |  16 PagesExecutive Summary Ice cream is a highly favored treat for Filipino families. From reunions and get together to singular indulgence and rewards. People from all ages enjoy this coolest of comfort foods. That why we decided to come up with Fruity ice cream owned and operated by CMMS Corporation and soon will be the leading ice cream company in the Philippines or with a rapidly developing consumer brand and growing customer base.   The signature line of innovative, premium, ice cream flavors include NangkasuyRead MoreStreets Ice Cream Marketing Plan10342 Words   |  42 Pages0 EVALUATION OF ALTERNATIVE MARKETING STRATEGIES†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦23 5.1 Foreign Direct Investment†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦23 5.2 International Joint Venture†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...24 5.3 Acquisition†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...25 6.0 OBJECTIVES†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.26 6.1 Organisation Mission and Corporate Strategy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...26 6.2 Company Product/Market Objectives†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..26 7.0 RECOMMENDED MARKETING STRATEGY†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreMarketing Plan For Ice Cream Brands1458 Words   |  6 PagesRefreshment segment includes sales of tea bags and other beverage, ice cream, nutrition supply and weight management products. Some of the popular ice cream brands are Cornetto, Wall’s and Ben Jerry’s. Famous beverage brands include Lipton and PG Tips. Nutrition and weight management products include Slim-Fast and Annapurna. Refreshment segment accounts for 19% of turnover, declined by 3.7% due to exchange rate movement. Ice cream sales in two of the biggest markets, US and Italy struggled in 2013Read MoreMarketing Plan for Lords Ice Cream Parlour5099 Words   |  21 PagesSUMMARY ‘Lord’s Ice-cream Parlour’, one of the prime ice cream products situated in St. Johns Wood with a good market share is one of the best in that area providing ice cream with fresh taste and modern packaging. It was established in 1998, ‘Lord’s Ice-cream Parlour’, at present uses straight-line technology for manufacturing more than twenty three types of premium ice cream in its factory in Swiss Cottage, producing nearly 530 liters of ice cream each day . ‘Lord’s Ice-cream Parlour’ has a twoRead MoreMarketing Plan For The Bakersfield Nestle Ice Cream Facility Essay1846 Words   |  8 PagesOverview In this segment, one will be showing the implementation plan that has the capability of being successful in the organization. The document will be giving a detailed description of the strategy chosen in the Bakersfield Nestlà © Ice Cream Facility regarding the improvements in the beginning of the run and offline sensory program. Consequently, one will be pointing out the issues foreseen regarding the implementation of the new strategy chosen to improve the consumer s trust and preferenceRead MoreCold Stone Creamery: Marketing Strategy1541 Words   |  7 PagesMarketing is the key to a successful business and in todays economy every organization should have a marketing plan in place. The organization discussed in the following paper is Cold Stone Creamery, the paper will entail a brief overview of the organization, and a description of a new product that Cold Stone Creamery will introduce. Since marketing is so important there is an explanation of how marketing is important to the s uccess of Cold Stone Creamery and an analysis of the strengths, weaknessesRead MoreWhy Does a Consumer Buy an Ice Cream?1115 Words   |  5 PagesIn the first place we have to see in general why people buy ice creams, and what value it has to them this type of product and then we have to analyze the different types of markets because the reasons will change accordingly with the type of (children or adults, for example) and product (premium or not, for example). So basically the answer to this question is that the reason why consumers buy an ice cream depend of some variable factors that I will try to explain here. Consumers just buy a productRead MoreIce-Fili Swot Analysis1596 Words   |  7 PagesIntroduction Ice-Fili is currently competing in Russia’s ice cream industry. Although they have expanded to other products such as margarine and mayonnaise they will continue to focus on their core product line, which is ice cream. The reasoning behind this is that their ice cream production constitutes the majority of their profits and it is what Ice-Fili is most skilled at. The short-term and long-term corporate goals of Ice-Fili are relatively similar in that they both are concerned withRead MoreWalls Business Strategy757 Words   |  4 PagesProduct Walls ice cream in Malaysia has a wide range of product but first of all the products that are famous and well known as well as good selling in Malaysia are Cornetto, magnum and Paddle Pop. Price WALL’s Mini Magnum, Mini Cornetto (Vanilla and Chocolate Vanilla mix pack) and Mini Hazelnut. The mini ice cream snacks will be available in exciting multipacks of six pieces for Mini Magnum, 12 pieces for Mini Cornetto and 10 pieces Mini Hazelnutfor the buying pleasure of Malaysian consumersRead MoreThe Russian Ice Cream Industry1649 Words   |  7 PagesI. How structurally attractive is the Russian ice cream industry and how is it likely to evolve? The attractiveness of the ice cream industry in Russia is based on various factors including its growth potential and market opportunities (i.e. consumption of ice cream in restaurants, cafes, supermarkets, and or households) and economic and financial stability in Russia. Due to the financial crisis in 1998, the ice cream industry realized a sharp decrease in consumption coupled with increased production

The Perfect Storm and the Titanic analysis Free Essays

The Perfect Storm and the Titanic are both films that are based on true events; they also contain fictional plots and characters. This combination of fact and fiction is the main reason for these accounts becoming films rather than documentaries or other information based programme, as it includes an extra area of interest into the film which would usually be flat because of the droning historical backgrounds. To increase the tension and sympathy felt by the audience at each climatic ending, the directors both use the fictional plots. We will write a custom essay sample on The Perfect Storm and the Titanic analysis or any similar topic only for you Order Now They take this fact and fiction as a n advantage, and because of this both plots are based on romance, and the people involved around the love. In the case of Jack and Rose, their love creates more tension and sympathy at the ending because it is a forbidden love across the class boundaries of rich and poor, but which seems to be so strong. Bobby and Kristina’s love is open and strong. By using these romantic liaisons and including many biographical details throughout the films, it increases the depth of the emotions felt by the audience. This is clearly seen in the Perfect Storm when as the ship is beginning to sink and the camera is showing clips of the crew below deck, Murphy says to the person he is with, ‘this is gonna be hard on my son. ‘ This has a direct impact on the audience as earlier in the film he tried to explain to his son that: his mother might remarry or get a new partner; then he would be his father as well; the young boy does not like this idea and wants his father to stay. Because of this knowledge from earlier in the film it also makes the audience sad for the families of the dead because in the end the only reason they were going was because they wanted to bring in money for their families, but the skipper only wanted to go to bring up his weights in the fish market. Due to both these films developing from actual events, it is crucial for both of these films settings to be fully detailed to add emphasis to the authenticity and credibility of the films. Titanic was an extremely expensive film because of the directors adhering themselves completely to the effect authenticity could have on a film and the way it would make the fictional plot more plausible. The characters were attired in costumes of the period, also the quality of the clothes the actors wore was different to help enforce the class boundaries and the forbidden love between Jack and Rose; in the Perfect Storm the ship is strewn with copious amounts of paraphernalia required for deep sea fishing. The rugged disorganisation emits to the audience an atmosphere of frequent use which takes its toll on the boat and the crew who seem to be continuously draw to the punishment of the sea. To add emphasis to the setting and feeling of hopelessness when the Titanic begins to sink, a short clip is included. It only lasts for a couple of seconds but that is enough for it to have an impact on the audience. It shows the Titanic in all its glowing glory, in the middle of the pitch black Atlantic Ocean, the water is so dark you can’t tell where the water is and where the sky is. The music in both films seems to be centred on an orchestra. During scenes when there is great suspense, tension and danger the music changes. It becomes thicker and louder, the tempo often increases and there is a contrast between the length and the pitch of notes and the instruments used. There are long, quite high pitched notes being played by wind and string instruments, with the quickening drum beats and low wind instrument blasts, which are often accompanied by clashing cymbals. This type of music occurs in both films: in the Titanic when the ship hits the iceberg; during the Perfect Storm when the helicopter crashes and while the crew attempt an about turn with the boat. During ‘tender’ moment, the sound changes dramatically. For instance, when Rose and Jack are reunited, the music fades into the compassionate theme tune, which is played stridently over the top of resonating sound of the two lovers running feet. The effect of this is to emphasise the audience’s awareness of the absolute love felt between them. This use of love in each film brings conflicting thoughts into the heads of the audience. For some reason, the audience feels compassionate towards the plight of the characters, almost admiring them for their bravery in the face of danger, but in both films it was clearly the decision of the individuals themselves to undertake the journeys. In the Perfect Storm this idea is again conflicted with the audience’s knowledge that most of the people are only going on the voyage to raise funds so they can support their families. In the end the feeling of the audience towards the characters within the film is one of sympathy because the characters are trying to be the people they are expected to be; to live up to standards and to push the boundaries of anticipation; to provide more for their families so that they can live a better life almost to the point of foolhardiness. During the Perfect Storm when the boat reaches the eye of the storm, there are many alterations in the film to effect the mood and feelings of the audience. The music undergoes an almost undetectable metamorphosis, slipping gently between the dramatically thick, heavy use of instruments in the time of danger, slowly filtering out most of the noise to leave a lightly textured tone of long high wind and string notes. In the duration of this scene the lighting is also subtly changed. The first shot is from outside the boat, surrounded by tumbling waves and rolling dark clouds. The camera is then focused on the bridge of the Andrea Gale in an interior shot and onto the faces of William and Bobby. The bridge is surrounded by an almost glaring darkness. As they hit the eye of the storm, their faces are slowly illuminated by a rich honey coloured light. The camera changes to a shot from within the bridge of the boat. The audience’s eye is lead, out over the prow of the boat onto a large zone of calm, soothingly lapping water bathed in the rich ambiance of the light from between the parted huge billowing cumulus clouds. The expressions on the faces of the crewmen change to facades of wonder. But these expressions are quickly transformed to their former selves as the subtle light fades into the darkness. At this point the audience’s senses are heightened to the emotions of the characters and the audience feels a sudden heaviness which makes them sympathetic as they can see the process of realization that occurs on the crew as the find they are at the centre of the storm. This use of lighting is also used on the Titanic. The lights on the ship begin to flicker on and off soon after the collision with the iceberg. This is a successful technique as it mingles with the audience’s knowledge that they already have of the historical background to the film. This makes the audience nervous as they can see the upper class going around like it was any other day on the ship, as they believe the ship to be unsinkable and do not realise the immediate danger to their lives. To add to the extent of the effect that the lighting has on the audience, many techniques are used at the same time in conjunction with one another. This is often the case with lighting and camera angles. For instance, in both films to emphasise the tremendous tragedies of each accident, series of short clips are added in the endings. In the Perfect Storm the camera quickly concludes the lives of each character below deck by focusing on them during their last moments, this takes you around the below deck area of the ship as each man seems to be in the place most familiar to them. This cutting to and from each character adds to the authenticity of each character’s life as their emotions are plainly seen and have a large impact on the audience. This is also used in the Titanic, as the quartet plays out it’s final ballad flashing images are shown that correspond to earlier in the film when you see the lower classes being locked below deck. The images include: two elderly people lying together on their bed saying their last goodbyes, the camera is above them to show the water rising around them; an Irish woman telling her children a bedtime story to make them sleep and try to reduce their suffering. This is almost from the perspective of the children to show how this grieves the mother: the faces of the ship stewards as they continue to try and keep the lower classes down below where they will inevitably die; Dr. Andrews standing alone on the lounge of the upper class contemplating the fate of many that he knew should this situation occur would die, the shot is sweeping and on an angle, drawing through the lounge to the dining room where the floor is completely submerged in water on which most of the furniture is floating. Throughout these clips the lighting flashes constantly or is completely cut off, surrounding the people in the darkness of their imminent expiration. How to cite The Perfect Storm and the Titanic analysis, Papers

Reflective writing on Aboriginal and Torres Strait islanders peoples

Question: Discuss about the Reflective writing on Aboriginal and Torres Strait islanders peoples. Answer: Personal views of Aboriginal and Torres Strait islanders peoples It is evaluated that indigenous Australians are Aboriginal and Torres Strait Islanders' people f Australia, descendent from the groups that existed in Australia or could be described as people who surrounded islands prior to British Colonisation. These people are ethnically and culturally distinct. My personal views about the Aboriginal and Torres Strait Islanders' people of Australia are based on their lifestyle and their culture. These people are recognized by their origin and have their own morals and rules to live the life. The indigenous Australians and Torres Strait Islanders' people of Australia are two different terms used to describe the tribes. These both tribes have their own separate culture, social value and ethics (Condon, et al. 2013). However, as compared to other countries in Australia, they are less open and living their life on the basis of their ancestors rules and belief. Mass media and various literatures have shown that some of the indigenous Australians and To rres Strait Islanders' peoples of Australia are still struggling with the basic needs and less inclined towards the sophistication of the word (Anderson, 2017). These people need to be changed and should abandon their existing culture. If it does not happen then they may face various diseases in their tribe. Discussion of the health consequences of globalisation The Australian government has also endeavoured towards providing possible benefits to the Aboriginal and Torres Strait Islanders' people to mitigate their health issues. There are several issues such as heart diseases, failure of body respiratory system, diabetes,depression, gastrointestinal problems, andasthma due to the polluted and negative environment conditions. Australian governments need to embrace its diverse origin and their contribution to ethnic-culture groups within the nation. I have my own perception that media and literature show us half of the history and they are more inclined towards making money. The true history of the indigenous Australians and Torres Strait Islanders' peoples could be found by understanding their real rich culture and lifestyle. These people are also restricted by many countries for the visa and immigration. However, as compared to other countries in Australia, surrounding clans of indigenous Australians and Torres Strait Islanders' peoples foll ow their own real rich culture and set norms to live their life. There are several similarities which may be found between indigenous Australians and Torres Strait Islanders' peoples of Australia and other countries. The indigenous Australians and Torres Strait Islanders' peoples of Australia are also given same right which is given to people of other countries. These people are highly promoted by the government in many sectors either by granting them monetary assistance or other supports (Ramsamy, 2017). Principle of community engagement The principle of community engagement focuses on the inclusive planning, and procedure to ensure that the design, organization, and convening of the process serve both a clearly defined purpose and the needs of indigenous Australians and Torres Strait Islanders' peoples. This principle provides the adequate assistance to the indigenous Australians and Torres Strait Islanders' peoples to uplift their standards of living. Family/ personal history of indigenous Australians and Torres Strait Islanders' peoples influence the perception of others These indigenous Australians and Torres Strait Islanders' peoples of Australia have faced various health issues such as cancer, diabetes and mental issues and infant mortality. It has been highly dominated by semi-nomadic hunter-gatherers with a strong spiritual connection. These people had their forbearers in the region consisted ofopen tropical forestsandwoodlands of Australia. However, these people are highly dominated by the rich culture and set norms to live their life. After 1900, indigenous Australians and Torres Strait Islanders' peoples of Australia were highly affected by the diseases, violence and the spread of foreign settlement and custom rules. I have realized that these indigenous Australians like to be known for their own culture and ancestor names (Anderson, 2017). By the end of world war, many indigenous men had served in the military on their own conditions and were appreciated by the government for their support. Before the certain time, indigenous Australian peop le were not eligible for vote but after commonwealth games, they become eligible to give the vote. There are several historical cases which have been described in literature and Medias. The main thing about the indigenous Australian people and Torres Strait Islanders' peoples of Australia which I found is based on their culture (Armstrong, et al. 2017). They prefer to be known by their tribe. How social and culture factors shape the health belief, experience and outcomes of indigenous Australians and Torres Strait Islanders' peoples of Australia They are less inclined towards to the sophistication of the world and more stuck with their family rituals and their rich culture. The family history of the Torres Strait Islanders' peoples of Australia is famous for saving their land either from government and other people. After evaluating the various literature reviews, I observe that these indigenous Australian people are suffering from several diseases and problems which may make their life tough. However, they are very rigid in adapting with the new culture of Australia (Murphy, 2015). References Anderson, P., 2017. Aboriginal and Torres strait islanders peoples from across Australia make the historic statement. Indigenous Law Bulletin,8(29), p.9. Armstrong, G., Ironfield, N., Kelly, C.M., Dart, K., Arabena, K., Bond, K. and Jorm, A.F., 2017. Re-development of mental health first aid guidelines for supporting Aboriginal and Torres Strait Islanders who are engaging in non-suicidal self-injury.BMC psychiatry,17(1), p.300. Condon, J.R., Garvey, G., Whop, L.J., Valery, P.C., Thomas, D.P., Gruen, R. and Cunningham, J., 2013. Aboriginal and Torres Strait Islander Australians and cancer. InCancer Forum(Vol. 37, No. 1, pp. 27-30). Cancer Council Australia. Murphy, E., 2015. Aboriginal and Torres Strait Islander peoples.Green Left Weekly, (1072), p.5. Ramsamy, N., 2017. Indigenous birthing in remote locations: grandmothers law and government medicine.Yatdjuligin: Aboriginal and Torres Strait Islander Nursing and Midwifery Care, p.97.